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"Some people have been having a tremendous recession, for example Aldi and Asda," he says."And Sainsbury's and Tesco are very buoyant as well.At Marks & Spencer, a similar importance is allocated to the position of merchandising."We couldn't function as a retail entity without people in merchandising roles," says Kay Jones-Wolsey, head of recruitment."In the last two days, I've been contacted by two companies who want me to get my final-year students to apply for merchandising vacancies," she says."And that underlines the point that in tough times – even more than good times – it's important to have good merchandisers," she concludes."It's a key function for us," says Linda Summerell from the HR department of the Arcadia Group, which houses Burton, Topshop and Miss Selfridge."The merchandisers work very closely with the buying and distribution teams." The first rung on the merchandising ladder at Arcadia is called merchandise administrative assistant, of whom there are about 100 in the group, all head-office roles, mainly graduate recruits.

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For more top tips on how to use the website - Go Click!However, they are inundated with high-quality applicants who, in the past, might have applied for other roles, so they're not doing as much recruiting." That said, there are still arguments for aiming at a career in merchandising."There's a chronic shortage of merchandisers," says Helen Armour, who runs the BA fashion merchandise management degree course at the University of Westminster.Are you the sort of person who gets annoyed when you walk into your favourite shop and find out that things have changed?Or does the rejig on the sales floor automatically arouse your interest, prompting your own opinions about the choices made to introduce a new mix of products for the buying public?

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